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  • 品亿:“双十一”展柜与珠宝,会邂逅出怎样的火花?
  • 本站编辑:杭州品亿商业展示有限公司发布日期:2019.10.27
2019年的“双十”刚过,还有不到一个月,马上就要进入“双十一”了。在珠宝店,尽管存在多种因素影响,但是一些专卖店的珠宝已经进行预热宣传攻势了。展柜与珠宝的关系非常微妙,目前流行的珠宝,基本上都是个性化,让珠宝找到合适的人,就是这个时代赋予展柜的职能之一。所以展示环境中,没有无法衬托“珠宝价值”的展柜是万万不行的。
 
 
展柜,主要是作用于会展、商场、超市、专卖店、精品店等,具有商业展示性强和文化输出性突出,空间展示储藏商品等特征。通常在珠宝行业,我们讲究外观讲究美观别致,功能强大,而且具备明显的广告效应以达到更好的赢利目的,为珠宝提供更好的销售平台。
 
 
2019年下半年相对于2018年的下半年和2017年下半年的数据表明,珠宝展柜的美观典雅、时尚潮流造型,会引起了消费者强烈的关注。品亿商业展示将考虑消费者的因素,有利于以消费者为中心,合理优化人性设计,能让展示的珠宝得到充分的重视。通过合理的空间规划、运用色彩和形状的搭配等,带给消费者不止于视觉上的体验,更多的会使消费者从心理到生理感受到空间展示与产品设计所结合起来表达出来的品牌文化底蕴价值,从而为此关注和消费。
 
 
今年的“双十一”珠宝行业将会变得尤为火热,第一视觉的珠宝展柜将优先带给消费者奢华的体验。珠宝展柜将更多通过造型设计来突出重点及展现产品的魅力,引导消费者体验更多的商品魅力从而促进消费。通常现代商业展柜内部的展示空间多为较为密闭的空间,所以珠宝展示柜的空间设计还包括了灯光设计、造型设计及光、形态、空间的综合设计。在线下商业展示空间的环境中,人们更为重视展示空间的陈设艺术,并通过对室内陈设艺术的应用,使商业展示空间可以别具匠心。而“双十一”的时候,品亿商业展示将围绕“第一视觉”进行设计,更能够吸引顾客的目光,从而使商业空间的经济得到有效提升。
 
 
毫无疑问,即将在“双十一”将大显身手的“第一视觉”,在消费者进入商业展柜范围时,光影将流动展示空间的环境使用功能、视觉效果及艺术形象,渲染展示设计的艺术效果以及营造不同的意蕴。布置方式、光源类型、灯具造型及配光方式,这四者的有机结合和正确使用,创造室内空间环境彼此协调一致的气氛和意境。而品亿商业展示分别从运用空间设计、室内色彩、室内材料、室内灯光、室内陈设的设计来表达空间主题,为客户的商业空间提供技术服务。
 
“双十一”快到了,品亿商业展示将以佳作致敬经典,用创意突破想象,以光影融合流动,用创意嫁接艺术,“展柜与珠宝”完美相融之魅力,展现东西方艺术的交流融合。期间,展柜与珠宝会邂逅出怎样的火花呢?品亿商业展示与大家一起期待!
The "double ten" in 2019 has just passed, and there is less than a month left before it will enter the "double eleven". In jewelry stores, despite a variety of factors, some specialty stores are already warming up. The relationship between display cases and jewelry is very delicate. Currently popular jewelry is basically personalized. It is one of the functions entrusted to display cases in this era to let jewelry find the right person. Therefore, in the display environment, there is no case that can not set off the "value of jewelry".
 
 
 
 
 
Exhibition cabinets, mainly used in exhibitions, shopping malls, supermarkets, specialty stores, boutiques, etc., are characterized by strong commercial display and prominent cultural output, as well as spatial display of stored goods. Usually in the jewelry industry, we pay attention to the appearance of beautiful and unique, powerful functions, and have obvious advertising effect to achieve better profit goals, jewelry to provide a better sales platform.
 
 
 
 
 
Data from the second half of 2019 compared with the second half of 2018 and the second half of 2017 show that the beauty, elegance and fashion of jewelry display cases will attract strong attention from consumers. Pinyi commercial exhibition will consider the factors of consumers, which is conducive to consumer-centered, reasonable optimization of human nature design, so that jewelry on display can be fully valued. Through reasonable space planning and color and shape collocation, it will not only bring consumers visual experience, but also make consumers feel the value of brand culture expressed by the combination of space display and product design, so as to pay attention and consumption.
 
 
 
 
 
This year's "double 11" jewelry industry will become particularly hot, the first visual jewelry display cabinet will give priority to bring consumers luxury experience. Jewelry display cases will highlight the key points and show the charm of products through modeling and design, and guide consumers to experience more charm of goods so as to promote consumption. Normally modern commerce shows the space inside ark to show a space that is relatively airtight more, the space design that shows ark so gem still included lamplight design, modelling design and the integrated design of light, form, space. In the environment of offline commercial display space, people pay more attention to display space display art, and through the application of indoor display art, commercial display space can show ingenuity. In the "double 11", pin-yi commercial exhibition will be designed around the "first vision", so as to attract customers' attention and effectively improve the economy of commercial space.
 
 
 
 
 
There is no doubt that the "first vision" will be put into full play in the "double 11". When consumers enter the scope of commercial exhibition cabinets, light and shadow will flow the environment of display space using functions, visual effects and artistic images, rendering the artistic effects of display design and creating different meanings. Decorate the modelling of type of means, illuminant, lamps and lanterns and deserve light way, the organic union of these 4 people and correct use, create interior space environment harmonious and consistent atmosphere and artistic conception each other. And pin-yi commercial exhibition respectively from the use of space design, interior color, interior materials, interior lighting, interior furnishings design to express the space theme, to provide technical services for customers' commercial space.
 
 
 
"Double 11" is coming soon, pin yi commercial exhibition will pay tribute to classics with excellent works, break through imagination with creativity, fuse flow with light and shadow, graft art with creativity, "display case and jewelry" perfectly blend charm, show the exchange and integration of eastern and western art. During, show case and gem can encounter unexpectedly give what kind of spark? Pinyi business show and look forward to!